Writer’s Fieldnotes
Guest Post: Your Website Needs A Copywriter
One question I often get as a copywriter is how my services help to improve website projects. For full disclosure on this guest post, Crystal is my content manager and I am the copywriter she brings...
3 low-tech methods to improve your writing
I spent the first week of August this year on Prince Edward Island with my family. We rented a cute little cabin near bike paths, a legendary fish and chips stand, the bay and the beach. And...
5 Creative Writing Exercises
I’ve said it before and I’ll say it again: Writer’s block is a fiction to cover up what's usually perfectionism or a lack of preparation. If it’s not either of those, it’s a failure to use your...
Writer’s Block: The Copywriters Deception
The pristine page. The blinking cursor. The blank mind. And the mounting anxiety. Writer's block is one of the biggest clichés about writing. It's that scene in the movie where the desperate...
Brand Voice Basics: Find Your Voice Online
Voice isn’t just for singers and YouTube personalities. You might be surprised to find that it is one of the most important and elusive elements of good writing. This blog post covers how to unearth your Brand Voice.
Your first draft sucks, and that’s okay.
I'm on a walk when inspiration strikes. I work the idea around in my head until I get home, sit down in front of my computer and type a few random words or a couple of garbled sentences. What was so...
Copywriting: What the heck is it, anyhow?
Copywriting is words that sell. And it is all around us. Copy—the actual words a copywriter like me produces—is the text you read every day without realizing it. It's the print ads you read on...
I’m Scared, too.
Even as a professional writer, blogging took discipline and guts.
You Need to Blog. Here’s Why.
It’s never been a better time to blog. For real.
Got a Frankenblog?
Every blog starts with the best intentions. Then life happens.
