How to Avoid Cookie-Cutter Copy

How to Avoid Cookie-Cutter Copy

You make your first impression in seven seconds of meeting someone. In the real world, we use body language, eye contact and charm to win someone over. In the digital realm, our copy is a huge part of our first impression. It’s how we introduce and differentiate...
When to DIY Your Writing, When to Call a Pro

When to DIY Your Writing, When to Call a Pro

Anyone can learn to write good copy and content for your business. There’s a lot you can DIY, especially when you’re starting out and marketing budgets are lean.

But there are times when it’s more efficient and rewarding to outsource.

Here’s how to know if you need to call in a pro.

Bulldoze your top 10 writing barriers

Bulldoze your top 10 writing barriers

Whether you’re a blank-page daydreamer, a perfection-or-bust revisionist, or a share/send button avoider, I’m calling about your writing demons. Instead of self-doubt spirals and grammar cold sweats, I’ve got some productive, practical ideas to help you get out of your own way.

Plan Your Writing Retreat

Plan Your Writing Retreat

Have you found yourself dreaming of finally having time to focus on that writing project you started but haven’t made much progress on? Yeah, me too.

Maybe it’s time to pack up your notebooks and thesaurus and head into the woods for a little writing retreat. Sometimes a few days in nature, away from the distractions of everyday life, can be exactly what the doctor ordered for a creative kickstart.