10 ways to Write Better Headlines
Writing a great headline is an exercise in concision, creativity and brevity, three of the toughest elements of strong writing. Here’s 10 ways to do it.
The Tides Of Creativity
Inspiration always returns In the early aughts, I went to Australia to visit my sister, Jackie, who was having an adventure living and working down under. During our vacation, I mastered driving stick on the left side of the road, swam in a tea-tree-oil-infused river,...
How to Get Your Writing Over the Finish Line
Here’s a recap of my Top 10 editing tips. After that, some “Shipping Tips” to help you find the courage to hit “send.”
30 Minutes to Your Next Piece of Content
The fear. The dread. The intense desire to take a nap. Yep, the blank page can induce some pretty difficult feelings. It doesn’t matter if you’re writing memoirs, a manifesto or a blog post. The difficulty of sitting down to draft anything is the same. Writing a...
Grab Your DIY Copy Assessment!
Recently I re-launched my website, which reminded me what a big project it really is. But once it’s done, you should revisit it regularly. Here are a few things you should check at least once a season:
How to Write About Things You Know Nothing About
For most of us, COVID has meant change. The pandemic has pushed us all, in ways that may not be entirely welcome, into new terrain, including, perhaps, having to now have to write about things that you know sweet eff-all about. Eep. And even if you’re comfortably...
I’ve been a writer for nearly 20 years. From national award-winning journalism to scripts for film and TV, to brand-building copy for business, it all comes down to the same thing: A great story, well told. These writer’s field notes are here to help you along your own writing journey.