When to DIY Your Writing, When to Call a Pro
Anyone can learn to write good copy and content for your business. There’s a lot you can DIY, especially when you’re starting out and marketing budgets are lean.
But there are times when it’s more efficient and rewarding to outsource.
Here’s how to know if you need to call in a pro.
Bulldoze your top 10 writing barriers
Whether you’re a blank-page daydreamer, a perfection-or-bust revisionist, or a share/send button avoider, I’m calling about your writing demons. Instead of self-doubt spirals and grammar cold sweats, I’ve got some productive, practical ideas to help you get out of your own way.
How to Write to Your Audience, Part 2
So you’ve done some customer research. You finally have a clear idea of your audience…now what?
This blog is all about honing your brand’s voice, turning your customer insights into copy and content that sells.
A DIY Website Audit to Refresh Your Copy for the Real New Year
Did your last website launch look something like this: you grabbed a template, plugged in some “good enough for now” copy and hustled your way to launch day? If so, you’ve got lots of company. But now the dust’s long since settled on your (hopefully!) banger of a...
Plan Your Writing Retreat
Have you found yourself dreaming of finally having time to focus on that writing project you started but haven’t made much progress on? Yeah, me too.
Maybe it’s time to pack up your notebooks and thesaurus and head into the woods for a little writing retreat. Sometimes a few days in nature, away from the distractions of everyday life, can be exactly what the doctor ordered for a creative kickstart.
I’ve been a writer for nearly 20 years. From national award-winning journalism to scripts for film and TV, to brand-building copy for business, it all comes down to the same thing: A great story, well told. These writer’s field notes are here to help you along your own writing journey.